Priceline Pharmacy showcases 27 exclusive brands & products to 200 beauty enthusiasts

Priceline Pharmacy has showcased a large tradeshow of new and cult products from 68 brands – including 27 exclusive brands and products – to more than 200 media and influencers at The Beauty Prescription PR event in Sydney.

General Manager Priceline Pharmacy, Tamalin Morton said, “We are famous for being the destination for health and beauty – a one-stop-shop for Australian women. We pride ourselves on being ahead of the trends and offering customers the latest, most innovative and sought after products. Our buyers travel overseas to research ingredients, trends, and products from across the world to stay ahead of the market to deliver products not seen anywhere else.”

Priceline Pharmacy announced exclusive key launches, including: Revolution, JS Health, Zoella and Aus Medic Co. Revolution is the fastest growing cosmetics brand globally and has cult status. It launches online in April and into stores in June.

The other new launches ranged exclusively at Priceline Pharmacy and showcased at the event included: Andalou Naturals, Beauty Bites, b.tan, Clear Skincare, Cremorlab, Daily Naturals, Ethique, Feather & Down, Hask, Kotia, Kristin Ess, Models Prefer, Nano Dryfix, Nature Box, Non Gender Specific, NYX Professional Makeup, Palmer’s, Real Techniques, Sashapure, The Base Collective, The Humble Co., The Quick Flick and TIGI.

Several Priceline Pharmacy store owners and investors attended the event to get a behind-the-scenes look at how the Priceline Pharmacy comes to life for media and influencers.

During the event, Priceline Sister Ita Buttrose, took to the stage to announce Priceline Pharmacy’s ambition to raise $1.5 million for the Priceline Sisterhood Foundation when its annual event kicks off in July. This campaign will see all 475 stores raise funds and awareness for the Foundation and the five charities it supports.

Source: Priceline


L'Oréal Professionnel Colour Trophy Awards winner announced

The most prestigious hair event of the year returned to Melbourne last night as the search for Australia’s best colourist reached the Grand Final. Massimo Tirimacco was crowned the 2019 L’Oréal Colour Trophy winner and was also awarded the Marie Claire Readers’ Choice award.

The L’Oréal Colour Trophy Awards brought together 15 finalists from around the country on Monday 25 February at The Palms, Crown Melbourne. The hair marathon began with Grand Finalists recreating their qualifying look for a panel of industry experts including Marie Claire Editor, Nicky Briger and local Celebrity hairstylist, Marie Uva.

With a combined prize-pool of over $340,000, Massimo Tirimacco of Zohair won a prestigious trip and admission to an International L’Oréal event, as well as have his winning image featured on the front cover of Marie Claire’s Hair Trend’s magazine.

The industry’s elite came together for an unforgettable evening celebrating the best hair colourists and stylists in Australia, with a special guest appearance by L’Oréal Professionnel muse and Smartbond Ambassador, Ellie Gonsalves.

Key guests included, DJ Havana Brown, fashion designer, Effie Kats, actress, Georgie Jennings and  social personalities, Sally Bloomfield, Jack Stratton-Smith, Gianni Romano and Zana Pali.

Hosted by Tommy Little, the night featured most loved Australian acts of the 90’s, Bachelor Girl, International artistic sensation Sophia Hilton as well as some of L’Oréal Professionnel’sAustralian Artistic team who showcased the latest trends from Paris in a stellar runway show.

L’Oréal Professionnel General Manager, Cara Riley, said L’Oréal Colour Trophy is an esteemed competition showcasing exceptional hairdressing talent from across the country. “We witnessed some outstanding technical skills, making it almost impossible to select a winner. Congratulations to Massimo for his beautifully unique colour work and thank you to all our Australian participants for making the 2019 event so memorable,” said L’Oréal Professionnel General Manager, Cara Riley.

“To win this year’s L’Oréal Colour Trophy Awards made me the happiest person alive. To be up against the best colourists in Australia has now opened the door for many more opportunities,” says 2019 L’Oréal Colour Trophy Awards winner, Massimo Tirimacco.

“I’m so excited to feature on the front cover of Marie Claire’s Hair Trends magazine. This has been an incredible journey and I’m looking forward to seeing how this elevates my career to the next level,” said Massimo Tirimacco.

Second place was awarded to Scott Sloan of Sloans and third place was awarded to Lyndal Salmon of Biba Academy. The evening’s festivities also saw the announcement of this year’s L’Oréal Rising Star award taken home by Ruby Smillie, also of Sloans.

Photography by Ben Vellar.

Source: L’Oreal


Rodan + Fields Introduces SPOTLESS, a Groundbreaking Acne Solution, and Expands into the Teen Market

Rodan & Fields, LLC (Rodan + Fields), a prestige, dermatology-inspired skincare brand, and the #1 skincare brand in North America has announced the launch of SPOTLESS, a patent-pending teen and young adult acne solution. Stanford-trained dermatologists Dr. Katie Rodan and Dr. Kathy Fields, who transformed at-home solutions for millions with their first acne success, are leveraging their 25-plus years of experience to revolutionize the category once again. With SPOTLESS, Rodan + Fields offers a solution to treat acne, a debilitating dermatological condition and the #1 skin condition in the US, which impacts 85 percent of teens and young adults.

SPOTLESS features a BPO2 Technology that leverages Benzoyl Peroxide in a groundbreaking new way. Rodan + Fields has developed an innovative liquid form of Benzoyl Peroxide – an industry first – to get through the skin’s stubborn biofilms, helping to bring the microbiome inside the pores back to balance and effectively combat the entire acne cycle. A two-step system, SPOTLESS delivers visible results from Day 1 and makes it easy for teens to be compliant and achieve even better results over time.

“As practicing dermatologists, product developers and women, we understand the emotional, physical and scientific aspects of acne,” said Dr. Katie Rodan, Co-Founder of Rodan + Fields. “Working side-by-side with our team of scientists and innovators we’ve pioneered many skincare firsts, and we’re thrilled to have discovered a game-changing way to treat acne for teens,” said Dr. Kathy Fields, Co-Founder of Rodan + Fields.

Rodan + Fields recognizes the impact acne has on people of all ages – including the 40 percent of adults who experience acne – and knows adult skin requires a different approach than teen skin. With that in mind, the company has updated its UNBLEMISH Regimen, designed to address adult acne, as well as the visible signs of aging, with new formulas that feature Benzoyl Peroxide and Salicylic Acid.

“With our Founders’ unique perspective and expertise, we believe these formulas will be a breakthrough in the category and give the overwhelming majority of consumers who experience acne an easy, at-home solution,” said Diane Dietz, President and CEO of Rodan + Fields. “We are just scratching the surface of the $124B global skincare category and launching SPOTLESS provides a significant opportunity to reach a new set of customers.”

The SPOTLESS and UNBLEMISH Regimens are available through Rodan + Fields Independent Consultants who power the company’s unique consumer-connected commerce model, and at rodanandfields.com.

Source: Rodan + Fields


LANCÔME: Discover the new Absolue Soft Cream

Discover Lancomes’ New Absolue Soft Cream range. Establish Absolue’s rose biotech expertise via Grand Rose extracts, the one legendary ingredient.

The star cream Absolue Soft cream features a cutting edge formula combining exceptional efficacy and ultimate sensoriality: the TTT texture.

The entire range in a new premium packaging. A modern renovation with refills demonstrating luxury with conscience.

Absolue Soft cream   RRP $400  (Refill RRP $340)

Absolue rich cream    RRP $420 (Refill RRP $360)

Absolue Oleo Serum  RRP $330

Source: Lancome


ModelCo's Newest Tan Ambassador

Iconic Australian beauty brand ModelCo, known worldwide for their ground-breaking collaborations with the likes of Karl Lagerfeld, Hailey Baldwin and Rose Huntington-Whitley are going back to their roots and celebrating their Australian heritage by appointing Australia’s sweetheart, Tegan Martin as the face of ModelCo Tan. Following the brands successful and award-winning formulas which boast global-appeal, it was only natural to support the full range of tanning products with an influential voice to further dominate the beauty industry. 

“I love nothing more than supporting Australian talent and Tegan is the quintessential Australian girl that everyone loves, making her the perfect alignment to ModelCo Tan.” – Shelley Sullivan, CEO & Founder.

Better known for taking the crown for Miss Universe in 2014 which swiftly made her a household name, Martin then went on to successfully raise $130,782 for The Sydney Children’s Hospital during her television appearance on The Celebrity Apprentice. More recently as a qualified health coach Tegan decided to openly share her health struggles with the media in order to help others who may be suffering with similar fatigue issues. She is now running online self-love workshops for young women and aspires to help has as many young women she can to navigate through the difficult years of early adulthood.

“I first tried ModelCo when Shelley gave me some on set when we were filming Celebrity Apprentice together a few years ago, I’ve been a fan of the range ever since! My favourite product to date is the Tan Water, I have super dry skin and this tanning innovation hydrates and illuminates instantly!” – Tegan Martin

Martin’s cautious approach to spending time in the sun was also another reason she wanted to amplify the message that the only healthy tan is a fake one.

“Regretfully I did a lot of sun baking in my early teens which has now caused visible damage to my skin and considering both of my parents have had skin cancers cut out, I really had to change my perception on sun baking. I’m a huge advocate for ‘faking it, not baking it’, especially when you can find products like ModelCo that look so real and flawless.”

Source: ModelCo