ELLERY unveiled its new Sydney flagship boutique in Five Ways, Paddington with an official store opening party.

Amongst attendees were Eva Galambos, Camilla Freeman-Topper, Yan Yan Chan, Carmen Hamilton, Romy Frydman and Jess Blanch, who enjoyed a live performance by French musician Maxime Sokolinski and artist Holly Fewson.

Fewson became a live tableau as she painted the boutique windows with womanly figures disguised as modernist ceramic ware and guests crowed around to observe her practice.

The ELLERY flagship boutique is a modern and luxury space housed within a traditional Victorian Terrace.

Envisioned by Kym Ellery and the ELLERY team in collaboration with architects Herbert & Mason, the boutique features a series of sensorial contrasts; polished concrete surfaces, whitewashed woods, camel leathers and tubular brass racking in intergalactic gold.

Highlights of rose-tinted glass guide the eye through the space whilst luxurious carpeted fitting rooms are concealed within a brass feature wall.

Handmade ceramic tiles by artist Debra Ellery are placed as a feature on the shoe wall.

Each tile took hours to create and embrace the Japanese aesthetic philosophy of wabi sabi, which prizes perverse beauty in deliberate imperfection.

The centrepiece however – the affectionately nicknamed ‘Chewbacca’ chair, a furry object of desire sourced from London and designed by Robin Day in 1952.

The journey through the lightly futuristic space finishes at the Moroccan-style cactus garden, a sunny space perfect for a moment of repose and reflection.

The flagship boutique promises to hold a curated and expansive selection of ELLERY womenswear and accompany it with excellent service from the specialist team.

Take a journey to Elleryland and enjoy our little piece of Paddington.

Source: ELLERY