OROTON x W19′ Campaign – tres Tasmanian chic!

[vc_row][vc_column][vc_column_text]In conjunction with Tasmania Tourism, OROTON hosted a trip into the wilderness as part of their AW19 seasonal launch. 

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”65332″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]A total of six friends of the brand, including Carmen Hamilton, Kaitlyn Ham, Christelle Scifo and Bella Thomas, were invited to experience the best the region has to offer whilst staying at the iconic Pumphouse Point on Lake St. Clair.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”65331″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Guests were submerged in the wilderness, taking in the highlands with fly fishing lessons with World Champion and veteran, Karen Brooks. Hiking, bike riding and canoeing was weaved into the experience, offering a new viewpoint to see the breathtaking surrounds.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image media=”65325″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][vc_column width=”1/2″][vc_single_image media=”65324″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Lunch was served lakeside from local produce, curated by renowned Chefs Adam James and Ali Currey Voumard. Both hailing from Hobart, Adam’s ‘Rough Rice’ implements fermentation techniques using the best local and seasonal ingredients.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image media=”65329″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][vc_column width=”1/2″][vc_single_image media=”65328″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Wrapped in wool blankets, guests feasted on freshly shucked oysters served in rustic fashion from the back of a traditional Land Rover. Once seated, delicacies including sea urchin, rye crisps with fermented shitake and hazelnut were served. Pirates bay octopus, with pink eye potatoes along with stripy trumpeter with split pea miso butter were both caught fresh for the occasion. Sweet finishes included fine apple tart and a selection of Tasmanian cheeses rounded out the unforgettable affair.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”65326″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]The three-day adventure ended with a pit stop to the historical town of Evansdale in Northern Tasmania, a picturesque town known for its antiques and weekend farmers markets.

Tasmania served as the backdrop for OROTON’s AW19 campaign. Aptly named, The Botanist, the collection features butterflies, insects and old wicker fishing accessories, direct references featured on the trip. This is the first wholly designed collection under Creative Director, Sophie Holt.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”65333″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]The group of lifestyle and fashion creatives included Izi Simundic, Kaitlyn Ham, Bella Thomas, Penny McCarthy, Sara Crampton, Carmen Hamilton and Christelle Scifo.

Tasmania Tourism partnered with OROTON to deliver the experience.

Source: Oroton[/vc_column_text][/vc_column][/vc_row]